Lyft | WNBA Game Sponsorship
In partnership with Barclays Center and NY Liberty, Lyft was the Official Game Sponsor of the Pride Game in July. This event was a powerful illustration of what it looks like when our purpose, values, and business priorities all come together. Our sponsorship allowed us to connect the Lyft brand to culturally relevant moments that matter to our audience - like women's sports and LGBTQIA+ rights.
